Economist: How to live forever

Edge: What have you changed your mind about?

Searching for Similar Diagnosis Through DNA - Unique - Ihmiset vertaavat harvinaisia mutaatioitaan ja muodostavat vertaisryhmiä.

Innovative Minds Don’t Think Alike
In their book, the Heath brothers outline six “hooks” that they say are guaranteed to communicate a new idea clearly by transforming it into what they call a Simple Unexpected Concrete Credentialed Emotional Story. Each of the letters in the resulting acronym, Succes, refers to a different hook. (“S,” for example, suggests simplifying the message.) Although the hooks of “Made to Stick” focus on the art of communication, there are ways to fashion them around fostering innovation.

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